BUSINESS CLARITY FOR DOG TRAINERS + ANIMAL BEHAVIOURISTS
Let’s Talk Business
Focused, practical group sessions to help you make your business better, without adding to the overwhelm.
Each one stands alone so you can come to one, dip in regularly or enjoy ongoing access.
Let’s Talk Business
Here’s how it works…
Each session focuses on a specific business topic, explored in a thoughtful, practical and ethical way… grounded in real-world, industry-specific experience.
You can either sign up for individual sessions or join via a monthly subscription (this is the best value option and a lovely way to build relationships with others).
Depending on the topic, the session might include:
Teaching input (yes, I’m a teaching nerd)
Real-world case studies and examples
Live reviews or audits
Facilitated discussion and shared thinking
Guest speakers
And because life schedules don’t always cooperate in the way we’d hope… you’ll have access to the recording for 12 months, so you can revisit it when you actually need it.
Whether you're just starting out or are a seasoned professional, Gretta shares practical guidance to help you build and maintain a business that works for you, as well as offering pets and their people a fantastic service.
Lesley, DOG TRAINER + BEHAVIOURIST
How the sessions will help you
Here’s what you can expect:
You won’t leave with a long to-do list or a complete overhaul.
You will most likely leave with a…
dose of insight
An understanding of why something might not have been working as you hoped and what to do differently.
sense of relief
Reassurance that what you’re experiencing makes sense… and that you’re not the only one navigating it.
spark of motivation
The confidence to make small, well-judged tweaks to your business, that help actually move things forward.
Having one thing to focus on each month is really helpful as I often get overwhelmed and do nothing at all!
HANNAH, VETERINARY BEHAVIOURIST
Is let’s talk business right for you?
Who this is for… and who it’s not
It’s a great choice for you if…
✔ You're a self-employed ethical dog trainer or animal behaviourist who's committed to force-free, ethical methods.
✔ You want space to think clearly about how your business actually works… and how to improve it, without everything feeling overwhelming.
✔ You've Googled ‘how to get more clients as a dog trainer’ at 2am, only to find advice that makes you question everything you stand for.
✔ You’ve read business advice that technically makes sense but feels wildly disconnected from real-life as an ethical animal pro.
✔ You’d like focused guidance on specific, highly-relevant topics that you can genuinely apply to your own business.
It’s not right for you if…
✖ You're not fully aligned with ethical, welfare-based training methods or values-led business practices.
✖ You’re looking for ‘secret formulas’, quick-fix ‘hacks’ or guaranteed results… as you know, those promises tend to be red flags anyway.
✖ You want a structured programme with ongoing accountability and 1:1 support (Unleash Your Potential is the place for that).
✖ You’re not particularly interested in exploring specific business topics or the nuances of running a business as an ethical animal pro.
✖ Your business is flying and you’re genuinely happy with how things are, so tweaking anything wouldn’t make much sense right now.
If this sounds like it’s a good fit for you, click on the button below…
Gretta offers practical business advice and is incredibly helpful and reassuring. It also helps that she's easy to talk to and makes you feel like no question is too stupid!
LAUREN, DOG TRAINER
Upcoming Events
Dates, times and topics may occasionally change, for example to accommodate an external speaker.
What to fix first… before you focus on visibility
There’s a lot of pressure to ‘put yourself out there’, but visibility isn’t always the first thing to fix. This session explores what often often needs your attention before you focus on being seen… and why that order matters in a small business.
Website design that makes a great first impression
Before anyone reads a word, your website is already communicating something. This session explores how layout, structure and visual choices shape first impressions… and how design tweaks can help to win over potential clients.
Marketing without relying on social media… and why it matters
Social media is often treated as the default route to visibility… but it isn’t always the best one. We’ll look at what social media is actually good for, where it falls short and how your businesses can grow without focusing on posting.
Using AI to support your marketing (without sounding like a robot)
AI can either be genuinely helpful… or make you sound generic and disconnected. This session explores how you can use AI to support your marketing, while keeping your judgement, values and voice true to you.
Multiple income streams… and the reality behind ‘passive’
Multiple income streams are often presented as the solution to everything. We’ll take a look at when they can be helpful, when they add unnecessary complexity and what’s worth considering in terms of ‘passive’ income ideas.
Making the most of client reviews and testimonials
Testimonials can be powerful… or ineffective…. or sneakily unhelpful! We’ll look at how to use client testimonials ethically and thoughtfully, in a way that they support client decision-making and your business.
Nurturing existing and past clients (without feeling salesy)
Many ethical animal professionals do great work… and then quietly disappear! This session explores ways to stay visible to past and existing clients, build goodwill and encourage referrals in a way that feels good for everyone.
New sessions are added regularly to the schedule above
Gretta’s combined knowledge and expertise both in business and as a dog trainer/ behaviourist makes her a ‘fairy godmother’ to anyone in the industry!
SARAH, DOG BEHAVIOURIST
Sounding good?
Choose the best option for you…
MONTHLY SUBSCRIPTION
Dip into any sessions you like, without needing to sign up each time. Recordings provided for all (tech permitting).
£20/mth
No commitment… Cancel anytime
Lock in the current monthly rate for as long as you stay, even when the price goes up.
One-off SessioN
Come along to the next scheduled session.
A recording will be provided, tech permitting.
£35/session
just so you know…
Prices of both options are planned to increase. You can lock in the best price now with a monthly subscription.
Gretta is just brilliant! She has this amazing, niche background in marketing, teaching and dogs that she uses to help the rest of us!
NATALIE LIGHT + STEVE GOODALL (DIRECTORS of PACT)
You might be wondering…
Got a different question?
Just contact me and I’ll help you out.
-
If you can make it to the session live, that’s great, as there’s space for discussion, connection and shared thinking.
However, sessions will be recorded (tech permitting), so you can catch up later if life gets in the way.
-
Yes… tech permitting!
If you’ve registered for a session (or are on the monthly subscription), you’ll be sent a link to the recording after the session and will have access for 12 months.
Please be aware that the recordings of these sessions may also be made available for sale in future. -
They’re usually on the second Friday of each month at 2pm (UK time). Occasionally, this may change.
You can see the planned schedule for the next few months here.
-
One-off bookings always apply to the next scheduled session at the time of booking. You’re very welcome to come back and book later sessions as one-offs when they move into the next-session slot in the schedule.
Alternatively, if you’d like ongoing access to all future sessions, without needing to sign up each time, the monthly option is the easiest (and best value) way to do that.
-
You’ll be able to join every session that takes place while you have an active subscription but there’s no obligation to come to all of them so no need to worry if some of the dates don’t work for you!
A link to the recording will be emailed to you after each session, whether you were able to attend live or not (unless you opt out of these emails).
The monthly subscription is not only great value but also a brilliant way to connect with others and build relationships with other regular attendees.
-
Yes. The monthly option is a rolling subscription that can be cancelled at any time.
There’s no minimum commitment and no pressure to attend every session. You’ll be emailed a link to a recording if you can’t make it live.